Implementasi Talend MDM untuk Wawasan Pelanggan Terpadu

Dalam menyatukan data pelanggan di berbagai sistem. Artha... Artha Solutions mengatasi hal ini dengan menerapkan Membantu meningkatkan pengalaman pelanggan dan mendorong pertumbuhan dengan menerapkan Talend MDM untuk menciptakan satu sumber kebenaran bagi konsumen dan informasi pelanggan... menghasilkan 50K Deduplikasi 50.000 catatan pelanggan dalam enam jam pertama. 65% Sinkronisasi waktu nyata, memungkinkan resolusi kueri lebih cepat dan lebih personal... & E-Commerce on an engagement focused on Talend MDM Implementation for Unified Customer Insights. The work used Talend and Salesforce and highlights documented outcomes, including deduplicated 50,000 customer records within the first six hours.

IKHTISAR UTAMA

Industri Ritel & perdagangan elektronik
Daerah Fokus Data & Modernisasi AI
Klien Klien Perusahaan Besar
Wilayah Global
Teknologi
Talend Salesforce SAP

Hasil Utama & Dampak Bisnis

50K

Menghapus duplikat 50.000 catatan pelanggan dalam enam jam pertama.

65%

Sinkronisasi waktu nyata, memungkinkan penyelesaian kueri lebih cepat dan layanan yang lebih personal sehingga meningkatkan pengalaman pelanggan sebesar 65%.

30%

Penawaran yang ditargetkan dan strategi upselling yang menghasilkan peningkatan pendapatan sebesar 30%.

Executive Summary

In unifying customer data across various systems. Artha...

Client Profile & Context

A Major Enterprise Client operates in Retail & E-Commerce, with a Global footprint, and a focus on Data & AI Modernization. The case study references Talend, Salesforce, SAP.

Problem Statement with Critical Operational Vulnerability

Retail customer data was fragmented across POS, SAP ERP, Salesforce CRM, and third-party sales channels, preventing a reliable 360-degree customer view.

Critical Operational Vulnerability

Without MDM and real-time synchronization, service teams risked slow query resolution, duplicate records, and missed upsell opportunities.

Solution Implemented

helped improve customer experience and drive growth by implementing Talend MDM to create a single source of truth for consumer and customer information.

AI Overview & Impact Summary

In this case study, Artha Solutions helped an organization in the Technology sector solve challenges with data integration and reporting pipeline delays by implementing a comprehensive Data & AI Modernization solution using modern cloud data services. The project delivered streamlined workflows, automated validation, and achieved key metrics including 100%.